I’m sitting in on Marcia Lausen’s Design Colloquium class at University of Illinois Chicago today as students present their designs for a personal experience mapping project. The students have taken a variety of—mostly mundane—life experiences, from the micro, like “what I do in the morning before school” to the (relatively) macro, like “friends I’ve known over the last ten years” and developed graphic interpretations of them. I’m seeing some outstanding solutions using thoughtful information design and we’re having a vibrant discussion about what lies at the essence of a story—a process which is, of course, at the core of what we do as communication designers.
As you know, I’ve been struggling with how to integrate business planning—on the surface a rigid and mundane process—into the entrepreneurial experience for designers and creative thinkers. Today I’m seeing that experience mapping is part of the solution to this dilemma—I’ll be writing more about this soon.
Here is a selection of designs from the student work: