It’s a rare treat when the “mainstream” media turns their attention toward the topic of design, and that happened recently when Minnesota Public Radio invited me to be a guest on the June installment of Bright Ideas: Fresh Thoughts on Big Issues, hosted by reporter Stephen Smith. We taped the hour-long show in front of a live audience at the MPR Forum in St. Paul. The discussion was lively and wide-ranging with a focus on design for social value and other new ways that designers are working. Check out the video of the show posted here.